Branded content is marketing that works.
Plain and simple.
We are world leaders in publishing print and digital media customized specifically to your company’s marketing and commercial needs.
Connect with your customers by building visibility, heightening awareness of your products and services and creating a positive aura around your brand. We do all this and more, because we work to build better brands.
We help you start and maintain a dialogue with your customers. We study the end-user and then engage them in a narrative that always leads back to your brand. We do this with:
We are award-winners in the publishing world because we create marketing and communication materials that are purposeful, engaging and original. Whether it is a stand-alone campaign, sales-supported magazines or multimedia campaigns, our publishing team can create media that works for you.
Executive Vice President, Media
Imagine a world where your existing and potential customers engage with your messaging for over half an hour.
It doesn’t exist in television or radio or the Web. It doesn’t exist in traditional print advertising. It only exists in custom media. Study after study has shown that consumers prefer receiving information through an “article” rather than through an ad.
Branded content, contract publishing, custom media – all different ways of saying the same thing, of bringing you closer to your customers, of creating dialogue with them. It’s another, more powerful way of telling your story.
Custom media builds trust pure and simple. And a customer that trusts you is more open to the message you want to send.
We work with the world’s best brands. We can work in any sector: travel, tourism, hospitality, finance, consumer, real estate, telecom. We search out the best talent anywhere to work on your media. We can work in any language your communications demand. We get under the skin of your brand to ensure that your message is getting out in the best, most engaging manner possible. Our custom media client list is vast. And growing.
As publishing is becoming more digitized these days, Spafax offers services for media sales both online and offline. We currently offer multi-touchpoint media solutions in print, digital, broadcast (inflight), out of home, event and experiential based opportunities. We offer access to a much targeted audience through award-winning content and content delivery vehicles that make a very strong connection.
We help Mercedes deliver their overall global branding objectives to the Canadian market with English and French publications.
Fairmont Magazine is an upmarket international magazine with award-winning content. It's an integral part of the Fairmont Hotels & Resorts' branding efforts.
Pure Canada magazine was a Canadian travel publication for the Canadian Tourism Commission. Pure is now a monthly e-newsletter that targets the affluent American market.
From brochure to a lifestyle magazine, Review/Tendances is a mix of lifestyle editorial with financial advice created tri-annually for Investors Group.
Mobile Magazine is a biannual custom print production for Bell Mobility. It has a circulation of 1 million and is an integral part of Bell's branding and client loyalty efforts.
Oryx Entertainment on Qatar Airways is one of the most recognized inflight entertainment guides in the industry, and has raised the bar for other airlines.
Royal Wings is Royal Jordanian Airlines' inflight magazine. With a circulation of 200,000, Royal Wings is a magazine with an international flavour that focuses on tourism in Jordan.
enRoute is a part of Air Canada's entertainment and branding projects. Our work with them spans from custom publishing, inflight entertainment to digital and interactive media.
An award-winning magazine for LAN airlines that celebrates Latin American culture and serves as a cross-cultural platform for the community and the world.
A monthly e-zine by Air Canada with a distribution list of 3.5 million subscribers. The e-zine is a facet of Air Canada's marketing strategy to create brand awareness and loyalty.
We’re deeper than you might think
We can customize entertainment experiences – television, film, audio – to help you connect with and entertain your customers.
We help clients connect with their customers throughout the journey cycle with entertainment placements, ambient media, print and digital media.
Our interactive design and management service allows our clients to give their customers direct control over their entertainment options.
Working closely with all our other services, we offer technical services including digital asset management, encoding, and duplication.