Spafax Hosts Highly Successful Content Distributor Forum

By March 8th, 2012

Spafax recently held an open day for several Southern California based movie distributors, including CBS Studios, CineSky Pictures, EIM, Jaguar Distribution, NBC Universal, Paramount Studios, Sony Pictures, Terry Steiner International, Twentieth Century Fox, Warner Bros. and Walt Disney Studios.

The forum provided an opportunity for Spafax to demonstrate its ongoing commitment to a partnership based working relationship with the content distributors. Several interactive sessions were presented by Spafax, with the aim of sharing common issues and to encourage open discussion of ways to jointly address these challenges. The group talked about airline and passenger expectations, the latest consumer trends and the introduction of new technologies to IFE.

“It was very informative and it reinforced the many complexities of a CSP in servicing their airlines. Overall it was a great day of learning and understanding”, stated Bill Grant, President of Entertainment in Motion.

Jeff Crawford, Senior Vice President of Non-Theatrical Sales at Warner Bros., said that, “his whole team learned a great deal about all the Spafax clients and what new opportunities and obstacles are out there in the world of IFE”.

Spafax’s highly experienced team of client service and acquisition managers were on hand to share their in depth knowledge of Spafax’s many airline customers and their diverse range of requirements. The open day also included a tour of Spafax’s full service lab facility, showcasing state of the art capabilities in post production, duplication, DVD authoring and encoding of audio, TV, international and Hollywood movies.

About Spafax

Spafax is one of the world’s leading providers of branded content solutions in the form of entertainment production and management, publishing and media sales. Clients include Air Canada, British Airways, Etihad Airways, Emirates, Fairmont Hotels & Resorts, Lufthansa, Mercedes Benz, THAI and many more. Spafax is a tenthavenue WPP company.

For more information contact:

Dominic Green
Senior Director, Client Services
+1 714 363 4904