Companies announce new multi-year services agreement in support of Austrian Airlines, Eurowings, Lufthansa and SWISS.

 

FRANKFURT, Germany – March 14, 2018 ­– The Lufthansa Group, Europe’s largest airline group, and Spafax have announced that they will be renewing their inflight entertainment services agreement through 2022. The agreement will include licensing, programming and delivery of inflight content for Lufthansa Group members Austrian Airlines, Eurowings, Lufthansa and SWISS.  Spafax has been providing content services for SWISS since 1998, for Lufthansa and Austrian Airlines since 2011 and for Eurowings since 2015.

Lufthansa Group Director and Head of In Flight Entertainment and Connectivity – Content & Portal, Thomas Laxar, said, “We rely on Spafax’s expertise to create the best possible entertainment experience for our passengers, and we are delighted to continue our relationship with them. They have proven their value as trusted partners and innovators, and our in-house teams appreciate the level of collaboration they provide.”

Spafax CEO Niall McBain noted, “We are delighted that the Lufthansa Group has recognized our efforts and chosen to continue our partnership. It gives us great pride to work with an industry leader like the Lufthansa Group, and we look forward to providing an even greater level of service to their member airlines and customers.”

Spafax currently manages content to six different inflight entertainment systems across Lufthansa Group’s combined fleet of over 600 aircraft. This includes both video and audio programming in up to 20 different languages as well as production services for inflight announcements, safety videos and more.  

This highly collaborative relationship between the two companies has also generated the development of new products and services both inside and outside the cabin. Lufthansa served as the launch customer for Spafax Profile, its interactive entertainment guide, in 2016, with Austrian Airlines and SWISS following up in 2017. Spafax Profile’s dynamic, web-based interface allows passengers to learn more about the entertainment on their upcoming flight. 

http://www.lufthansa-inflightentertainment.com/de/

http://www.swiss-inflightentertainment.com/de

http://www.austrian-inflightentertainment.com/de/

The Lufthansa Group/Spafax relationship will continue to be managed by the Spafax team based in Frankfurt, with oversight and technical support from Spafax’s London headquarters.

About Lufthansa Group

The Lufthansa Group is the world's biggest airline group in turnover terms, and is also the market leader in Europe's airline sector. The Group strives to be the "First Choice in Aviation" for its customers, employees, shareholders and partners. And safety, quality, reliability and innovation are the prime credentials and priorities of all its business activities.

For further information please visit www.lufthansagroup.com.

About Spafax Group

The Spafax Group is one of the world’s leading providers of media sales, entertainment curation and content marketing.  Originally founded to serve the airline market, Spafax Group companies now support a wide variety of leading brands around the world.  Current clients include Air Canada, American Airlines, British Airways, Cathay Pacific, Delta Air Lines, Emirates the Lufthansa Group, Mercedes-Benz, Singapore Airlines and many others. The group is headquartered in London with over a dozen offices around the world. Spafax is a tenthavenue company.

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For further information or to arrange an interview, please contact:

Jessica Sammut
Global Marketing Manager, Spafax
[email protected]